Explore the Project: Mix Partners

Client Profile: Mixed Partners, led by Caroline, is an established leadership and team coaching business dedicated to helping organisations improve performance, strengthen collaboration, and build confident, connected teams. Caroline’s energy, warmth, and interactive approach make her coaching style stand out — and she needed a website that truly reflected that personality and professionalism.

Client’s Objective: Although Mixed Partners already had a strong brand identity, the existing website simply didn’t match the vibrancy or ethos of the business. It lacked the visual energy and warmth that Caroline naturally brings to her coaching and training sessions. The goal was to design a website that captured her personality, reflected her bright, bold branding, and positioned her as a dynamic leader in her field while keeping the site professional, user-friendly, and engaging.

Project Scope: We designed and built a bespoke WordPress website that strikes the perfect balance between fun and professionalism. The design takes cues from Caroline’s established branding, incorporating bold blues, reds, and pinks in a way that feels vibrant but not overwhelming. Subtle animations and colour transitions add depth and movement, keeping visitors engaged while maintaining a sense of polish and clarity.

One key step in the process was encouraging a professional brand photoshoot, which provided high-quality images of Caroline in her element — coaching, facilitating sessions, and connecting with clients. These new visuals, full of personality and authenticity, became central to the website design, complementing the colourful brand aesthetic perfectly.

The finished website now features clearly structured pages including:

• Services – outlining her leadership and team coaching programmes.
• About – introducing Caroline’s story and approach.
• Case Studies – showcasing real examples of the impact she’s had with clients.
• FAQs – addressing common questions about her coaching style and offerings.
• Ideas & Tools – her take on a blog, designed to share insights and strengthen SEO.
• Contact / Book a Call – a simple yet effective enquiry form to capture new leads.

Future Prospects: The site has been designed with scalability and content growth in mind. As Mixed Partners continues to evolve, Caroline can easily expand her “Ideas & Tools” section, add new case studies, and continue building her SEO presence through ongoing content creation.

Conclusion: The new Mixed Partners website is a true reflection of Caroline’s brand — bold, approachable, and full of energy. With a clean, modern design, striking colours, and authentic imagery, it captures both her personality and professionalism. The result is a platform that not only informs but also connects with potential clients on a human level, embodying exactly what Mixed Partners stands for.

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Inspired by Mixed Partners? Are you looking to rebrand your business or in need of a website? Book in your 30-Minute Consultation with Chell Web & Design to find out how easy it is to get started.